What Is An SSL Certificate, And How It Works?

By Kwabena Okyire Appianing •  Updated: 04/27/21 •  4 min read

A secured socket layer certificate, commonly known as an SSL certificate, is a standard technology for keeping internet connection secured and safeguarding any sensitive data traveling through the website that is being sent between two systems, preventing criminals from reaching and modifying any information transferred, including potential details. Listen, I will tell you a secret, once it is HTPs, it means using Secured Socket Layer Certificate.
We can also say that an SSL certificate is a data file installed on a web server that allows for a secured connection between the server and the web browser.
Online markets can use an SSL certificate to encrypt credit cards transactions, make data transfer, process logins and host secured social you media platform which comes in the form of script.
Netscape developed a secure socket layer protocol in the 1990s, built on a cryptographic key to providing validation for web servers and detailing its domain name.


Join me on this journey to take you through how a secured socket layer certificate (SSL) works. In online digital marketing, to keep customer’s information private and secured, companies and organizations need to add SSL certificates to their website to secure online transactions and receive payment through the website without any attacks.

Just like adding a VPN to a website to help users hide their location to prevent other people from tracking their website. A secured socket layer (SSL) certificate is a product that can help you connect your website, and it works in browsers, java, PPT, to mention a few. This trust relationship means that web user’s security is not absolute; instead, it requires users to trust browsers and CAs to secure their security. Hence, we can say it is in every user’s interest to understand how a certificate works.

I hope you are familiar with that; if yes, let’s get to know how the SSL certificate will help you know your online marketing journey.
A browser tries to connect to a website (i.e., web server) secured with SSL. The browser or server request that the web server identifies itself. You can check out the types of SSL certificates here for broader perspective.

How can a web server identify its self?
The web server sends the browser a copy to its SSL certificate, then the browser copy of its SSL certificate, then the browser/server checks to see whether or not it trust the SSL certificate if so. It sends a message to the webserver.
The web server sends back a digitally signed acknowledgment to start a secured socket layer encrypted section. The encrypted data is shared between the web server and the browser.

In digital marketing, never feel relaxed, known willingly and unknown willingly; nobody monitors you and wants to get your stand. Most definitely, someone elsewhere needs to capitalize on your web address to attack you and get valuable information from you.

To add up, we can talk about how these SSL certificate services help secure the gateway of our website and enrich the safety of data, payment, and transactions.
Cookies attachments to the website- when an SSL certificate service has been purchased, it helps initiate cookies on-site that record time they logged in details and general user information.
Virus preventions- most visitors one way or the order leave a footprint on the website when visited. When supposedly one gets a virus to the website, the service provider sends junk E-mail to the customer to notify and safeguard the section attack.

I will not be amused that right before reading this article, you will log on to Paragonmarketing to get a service package to suit your website protection and security of your website, which will utilize HTTPS that means you elicits a strong Google ranking, creates safer experiences for your customers, and encrypt browser-to-server and server-to-server communication to help increase the security of your mobile and cloud apps.



Kwabena Okyire Appianing